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In
May of 1881, General Thomas Rosser chose a location for a major divisional point of the Canadian Pacific Railway and
named this new townsite "Brandon". The name "Brandon" is derived from the Blue Hills of Brandon and they, in turn,
had received the name second hand from a Hudson's Bay trading post known as Brandon House - which it turn had been
named after a hill on an island in James Bay where Capt. James had moored his ship in the winter of 1631. With that,
hundreds flocked to Brandon to gain a foothold in the new development and reap the benefits of the rich and abundant
farmland. They came quickly and before they could put up permanent structures, new habitants arrived and pitched
their tents, sure to be charter participants in the new West. Brandon grew so rapidly that it never attained the
status of village nor a town, but became a city overnight. Brandon was officially incorporated as a city on May
30th, 1882. On July 3rd, 1882 the first council of the City of Brandon held its historic meeting. The first mayor of Brandon was the Honourable Thomas Mayne Daly. Brandon is often referred to as "The Wheat City" in honor of its rich agricultural heritage and reputation as a prosperous farming community. It has also been called "The Host City" for the number of national and international events that have taken place in the city. This tradition continues as Brandon hosted the 2003 Manitoba Indigenous Summer Games and will host the 2006 Special Olympics Canada Summer Games. Brandon is situated along the
Assiniboine River in the southwest corner of the province of Manitoba and is now the second largest city in
Manitoba. It covers an area of 43 square kilometers (26 square miles) and its official population according to the
2001 Census is 41,037. However, its trading area population is estimated at 180,000. |
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| Cash Requirements for Brandon | |
| Franchise fee | $ 8,500 |
| Training Fee | $ 6,600 |
| Initial Advertising Material | $ 5,000 |
| Leasehold Improvements | office not required |
| Keys Please The Driving Alternative published phone number | No charge |
| Central Dispatching | No charge for first six months |
| Fielding day-time inquiries on published phone number | No charge for first six months |
| Pre-opening Costs | N/A |
| Employees Required | N/A |
| Total Minimum Initial Investment | $20,100 |
| The above is based on the franchisee being active in the development of Brandon | |
| While this amount of money may be available to an applicant by way of a bank loan, we will not approve any candidate unless they have approximately one half of the total investment available in unencumbered cash. We believe that this amount of money is required so that the franchisee does not enter the business with an unreasonable debt load. | |
| What is Included in Your Initial Franchise Fee | |
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| *NOTE: Central dispatching fees will be charged to the franchisee commencing on the seventh month. These charges are determined by the volume of service requests. There is a minimum weekly charge. All charges for this service are paid in advance. | |
| The introductory information above is provided to help you in assessing Keys Please The Driving Alternative. It does not contain any detailed financial information. Once an application has been submitted and the application has passed the initial qualifying process, we will be happy to discuss potential location performances. | |
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